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Episode 2

What Transparency Marketing Really Looks Like… and Why Most Companies Don’t Do It

With Marcus Sheridan

Dec 09,2021

Chris Bass sits down with Marcus Sheridan to unpack what transparent marketing really looks like and why most companies don’t do it. Marcus is a keynote speaker, sales professional, and marketing professional with over 20+ years of experience. Besides launching River Pools, likely one of the most recognizable pool brands in the country, Marcus’s book They Ask You Answer was named #1 Marketing Book for 2017 by Mashable. Listen in to get practical advice on how to build a trusted brand through transparent marketing.